One of my earliest memories of wanting a specific tack item is of 10-year-old me walking around a hardware store in the small town of Paonia, Colorado, a week or two before Christmas with a dear family friend of my mom’s, Gary Jenson. Gary and my mom had been friends for years and worked on several movies together. Gary, as the Stunt Coordinator, and my mom as a Stunt Woman. While Gary walked around the store looking for the needed items, I found the small corner dedicated to horse supplies and tack (just as every obsessed horse girl would). The most beautiful saddle blanket I had ever seen sat on the shelf. It was black, gray, and maroon. I can close my eyes and remember how it felt in my hands and looked. Since I was with a friend, I knew there was no way I could “ask” for this beautiful blanket. So, instead, I just hung out with it until Gary told me it was time to go. He rang up his items, and we went out the doors of the historic downtown hardware building.
On or near Christmas, Gary handed me a much unexpected Christmas present. Gary has 5 kids (I think. It’s either 4 or 5), so I never expected a present from him. I was not one of his kids, but he always made me feel like I was one of his when I was around. I opened the present, unsure what it could be, and much to my surprise, it was the beautiful black, gray, and maroon saddle blanket from the old hardware store. I looked up with more surprise than he likely expected. I didn’t even think he knew I was looking at it. Gary was about as close to Santa Claus as I had ever experienced. I asked how he knew. I mean, I didn’t tell anyone about that blanket. He smiled and said, “I have kids of my own. I saw you looking at it.”
Years later, I would learn that the blanket was from the El Paso Saddle Blanket Company out of El Paso, Texas. I would have many more experiences with those blankets in my life that gave me much joy. At one of my first jobs, at a feed and tack store, I would always eagerly put away and tag the newest shipment of El Paso Saddle Blankets, and then again when one of my best girlfriends and I drove from Los Angeles to Houston and back in 50 hours to pick up my new horse trailer, we would stop at a roadside stand to buy some home decor from Mexico and an El Paso Saddle Blanket which still is in that same trailer 20 years later. Even on a trip to drop off racehorses in El Paso over ten years ago, I stopped at the warehouse to see their assortment of home decor items.
Southwestern Wool Rugs come in various designs and sizes. They are a perfect addition to a western themed room and can be used as a rug, for wall decor, as an additional bedding accent, among many other ways.
I was beyond excited when El Paso Saddle Blanket Company contacted me a few months ago to discuss a potential collaboration. This wasn’t just another company introduction—it was a brand I had admired and appreciated for over thirty years.
If you’re searching for the perfect partner to bring authentic Western charm to your retail store, El Paso Saddle Blanket Company is the answer. Here at Cowgirl Manifesto, we’re always on the lookout for the best in Western lifestyle products, and this wholesaler is at the forefront, offering unique, high-quality items that truly stand out. Whether your customers are Western enthusiasts in the country outfitting their homes or city dwellers craving a touch of Western elegance, El Paso Saddle Blanket Company has something for everyone.
Unparalleled Variety and Craftsmanship
What sets El Paso Saddle Blanket Company apart is its offerings’ sheer variety and quality. They boast the largest selection of southwestern and western decor anywhere, from textiles and throw blankets to leather goods and one-of-a-kind home accents. The attention to detail is unmatched. You’ll be stocking products that reflect the true essence of the Western lifestyle.
From Classic to Trendy—A Perfect Fit for Any Store
As Western decor continues to evolve, El Paso Saddle Blanket Company stays ahead of the curve with collections that appeal to traditionalists and those with a more modern taste. From classic cowboy styles to trending boho western vibes, they’ve got your customers covered.
Southwest Style Rugs also come in various designs and sized. They make a perfect accent for any space with old west ambiance.
Boost Your Bottom Line with Bulk Discounts
One key advantage of partnering with El Paso Saddle Blanket Company is its competitive pricing. They offer significant bulk discounts, allowing you to increase your profit margins while offering your customers high-quality products at a fair price. The more you buy, the more you save, making it a win-win for your store and shoppers. Plus, with their wide selection, you can fill your shelves with everything from small trinkets to statement pieces, ensuring there’s something for every customer’s budget. El Paso Saddle Blanket Company offers a low cost of entry for retail accounts, with a minimum order of just $300, making it easy and affordable for businesses of all sizes to start offering high-quality western decor.
Efficient Shipping and Reliable Service
We all know how crucial reliable supply chains are to keeping your business running smoothly, and El Paso Saddle Blanket Company excels in this area. Their fast turnaround times mean you’ll never have to worry about inventory shortages. And with dependable shipping services, you can rest assured your orders will arrive on time and in perfect condition. If you’re looking for flexibility in shipping or payment terms, they’ve got options that work for every retailer, big or small.
Customer Support that Cares
At El Paso Saddle Blanket Company, it’s not just about the products—it’s about the partnership. Their exceptional customer service team is dedicated to helping you choose the right mix of products to maximize your sales. Whether you need advice on what’s currently trending or tips on how to display western decor in your shop, their team is ready to assist. They even provide materials like product descriptions and photos to help your sales and marketing efforts.
Ready for Seasonal and Special Occasions
Retail is all about timing, and El Paso Saddle Blanket Company makes it easy to prepare for every season. Whether it’s a holiday rush or a special event like a rodeo or western festival, their seasonal collections allow you to stock exclusive items your customers can’t find anywhere else. Seasonal items create urgency, encouraging your customers to buy before it’s too late—and that’s always a good thing for your bottom line. My favorite holiday assortment includes their Dia De Los Muertos (Day of Dead) Pottery Collection.
Southwest Style Shams come in various designs and can be either purchased as an accent (as shown here) or can be paired with a matching bedspread.
Easy Ordering, Big Profits
Ordering from El Paso Saddle Blanket Company couldn’t be easier. With an intuitive wholesale portal and a dedicated sales team, getting the products your store needs is a breeze. Whether you’re a small boutique or a large retailer, their flexible payment options and easy ordering process make restocking and staying on top of trends simple.
Join the Ranks of Successful Retailers
Many retailers have succeeded by partnering with El Paso Saddle Blanket Company, and your store can be next. From boosting customer satisfaction to increasing sales, their product range and support services can give you the edge you need in today’s competitive retail landscape. With western decor trending upward, now is the time to add El Paso Saddle Blanket Company’s beautiful pieces to your store and watch your business thrive.
If you’re ready to elevate your store’s western decor offerings, El Paso Saddle Blanket Company is the perfect partner to help you do just that. Their mix of quality, variety, and exceptional customer service is precisely what retailers need to succeed.
So, saddle up and start shopping today—your customers will thank you!
